Detsky Mir Enters The World Of Big Football
The Detsky Mir Group of Companies (Children’s World), the largest children’s goods retailer in Russia, announces the availability of a new range of products with football symbols.
On the eve of the finals of the World Cup, which will be held in Russia from June 14 to July 15, 2018, the chain of stores Detsky Mir and the online store www.detmir.ru offer a full range of souvenir products with the game symbols.
Buyers are offered stuffed toys and Wolf Zabivaka figures – the official mascot of the championship – as well as soccer balls, puzzles, soap bubbles and even bicycles. In addition, there are caps, T-shirts and bodies on sale.
“Interest in the upcoming championship is high, therefore young fans and their parents are already buying souvenirs. The eve of the championship is the most successful time for the purchase of memorable toys, when whole collection is still available in the stores. Sales leaders include soccer balls and stuffed toys,” said Nadezhda Kiseleva, Head of the Directorate of External and Internal Communications of Detsky Mir Group of Companies.
The widest range of branded products is available today in the flagship store of Detsky Mir chain in Moscow at: 10, Vozdvizhenka St. This store is popular not only with Russian parents, but also with foreign tourists.