Back to Press releases

ELC OPENS THE FIRST SHOP IN VORONEZH

The «Detsky Mir» Group of Companies – Russia’s largest operator of children’s goods, announces the opening of a new ELC store.

The ELC debut store in Voronezh opened its doors for customers in the shopping center “Galereya Chizhova” at Kukolkina st., 18. Its commercial area is 130 sq. m.

«Toys for the early development of children from the ELC network are well known to children and parents of 20 countries, including in Russia. I am sure that mothers and fathers of Voronezh will also appreciate the high quality of products», – said Alexander Roganov, General Director of ELC in Russia.

ELC has been creating high-quality, safe toys for over 40 years that contribute to the harmonious development of children and the study of the world around them. When developing toys, Elc attracts child psychologists to cooperation, leading designers and the most important specialists – children. Today, the ELC retail chain is represented by stores in Moscow and Russian regions: St. Petersburg, Surgut, Krasnodar, Sochi, Kursk, Samara, Smolensk, Saratov, Ufa, Rostov-on-Don, Tyumen, Tomsk, Ryazan, Mytishchi, Astrakhan, Voronezh, Petrozavodsk, Perm and Novorossiysk. Toys from ELC can also be purchased in the online store: www.elc-russia.ru.

The network of ELC stores in Russia is being developed by the Detsky Mir Group of Companies on a franchise basis.