Detsky Mir Chain Will Deliver Online Order for RUB 99
August 20, 2019, Moscow, Russia. Detsky Mir Group of Companies (hereinafter, “Detsky Mir”, or the “Company”, MOEX: DSKY), the largest Russian retail operator of children’s products, part of JSFC Sistema Group (LSE: SSA, MOEX: AFKS), announces a new service “Express delivery from the store.”
Customers of the detmir.ru online store can use the “Express delivery from the store” service for just RUB 99. The service is provided in all stores of the Detsky Mir retail chain in Moscow and St. Petersburg, and in 15 other large cities in Russia.
Residents of Moscow, St. Petersburg, Omsk, Volgograd, Voronezh, Yekaterinburg, Kazan, Krasnodar, Krasnoyarsk, Nizhny Novgorod, Novosibirsk, Perm, Rostov-on-Don, Samara, Saratov, Ufa and Chelyabinsk can have their order delivered within just a few hours after making an online purchase at detmir.ru
Customers of the online store at www.detmir.ru can choose the three-hour period of delivery, the most convenient for them, to receive their order.
“The business strategy of Detsky Mir Company aims to improve continuously the level of service and expand the package of services. We have optimized the order and delivery process, making it as convenient for our customers as possible. In 2018, our Company launched the In-Store Order and Pickup service; now 75% of our online customers collect their orders at the Detsky Mir stores nearest to them. We launched a new service that will allow customers to save time and money, this is especially important during the school season, and the Company will increase loyalty and attract new customers. In the first 14 days of August, the total amount of online sales grew 1.8 times compared to the same period in 2018, in the Sports category – 2.5 times, Clothing and Shoes – a 3 times increase,” said Nadezhda Kiseleva, Head of the Directorate for External and Internal Communications of Detsky Mir Group of Companies.
For additional information, please contact:
|
Nadezhda Kiseleva Public Relations Issues: Phone: +7 (495) 781-08-08, ext. 2041, Cell: +7 (985) 992-78-57 |