Back to Press releases

“Cyberpowerinc-2019” the Company “Detsky Mir” has doubled revenue

4.02.2019 Moscow, Russia – «Detsky Mir» Group of Companies (MOEX: DSKY) – Russia’s largest retail operator of children’s goods, announces the sales results for the “Cyber Monday” action.

The sale of  «Cyber Monday-2019» took place in the online store detmir.ru from 27 to 330 January. About 12 thousand items of goods were available to buyers: toys, clothes, shoes, baby food, diapers, and much more, discounts for which reached 80%. 

The best sellers were products from such categories as “Clothes”, “Shoes”, “Diapers”

During the days of the campaign, 1.4 million users visited the detmir.ru website, traffic was 2.9 million sessions.

«On the days of «Cyber Monday-2019» buyers placed 197 000 orders. This is 2 times more than in the same period last year. At the same time, «Cyber Monday-2019» sales growth was 2,5 times higher than usual sales in January 2019» – commented Nadezhda Kiseleva, head of the department for external and internal communications of  «Detsky Mir» Group of Companies.